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INTEGRATED MEDIA BUYING

When you can honestly connect with a voter (or consumer), and they feel valued, and understood, you can start to win their support. As a result, a blend of storytelling across platforms, with targeted, efficient buys, is essential to modern political campaigning. Cross channel planning is the better way. 

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CABLE/BROADCAST

Americans are watching more TV, not less. They are just watching TV and streaming and social and etc... Work with your media planner to ensure the most efficient, effective buy.

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OTT/CTV

Do you HULU, Netflix, Disney+...then you OTT! And not all streaming inventory is created equal. 

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DIGITAL

Whether it's voter file matched programmatic, Google properties, mobile first or social. Digital persuasion should always be a part of outreach planning.